Mattel cancels DC?

[thunderbolt]

when this is a wave of figures is it any wonder?


Mattel is run by people who only get Barbie and little metal cars.

[Harbingerboy]

Can't say I'm wholly disappointed, considering the boring YJ line (JLU was gasping on life support for years in the aisles, what did they expect from it's unarticulated successor?), craptastic GL figs (happy meal toys for a disappointing movie), and head-scratching mish-mashes and rehashes in the upcoming DC Super-heroes retail line. The golden age of DCU Classics and JLU is over, and it was glorious. Couldn't really ask for more than we got, and if I could I can now turn to Mattycollector (and hopefully this will encourage others to do so as well).

Mattel seemed really unfocused with their 2012 DC offerings, I think it's best to toss out some TDKR fare, take a break and recoup. I think they should've relaunched completely with DCnu52-only offerings, but can see why they chose the wait-and-see approach. I LOVE DC old and new, but I'm totally ok with this.

[kingdom warrior]

Well let's see boring looking toys, overpriced, kids not reading the comics that many of those lines come from, outside of Batman not having anyone else with a cool movie....uh yeah I can see why.....Shame DC does well with their animated features......

[MegoSteve]

I wish Mattel would lose the DC license.

[Toy Talk]

This needed to happen. Every once in a while the industry needs to have the bottom drop out so something new can crop up.

[wayne foundation 07]

My feeling is Good! Now maybee someone else can make some good, reasonable figures with decent distribution!

Amen to that!

[Jerry68]

My feeling is Good! Now maybee someone else can make some good, reasonable figures with decent distribution!

[jimsmegos]

sad really. Unless DC can get into the GOOD movie biz I believe our first heroes are screwed.

[Earth 2 Chris]

Mattel has had a lot of misfires with the DC lines of late. I think concentrating on the "current" crossovers hurt the lines a lot. I mean, Blackest Night and Brightest Day didn't even really happen now, right? Yet figures from those lines are choking up the shelves.

As much as I hate Mattel's distribution and greed on Matty, they have given us a broader range of figures than Hasbro ever would. Rememer when we were all desperate for any DC characters that weren't Sueprman or Batman at retail?

I think Marvel Legends still has a lot of goodwill going for it from 10 years ago. Heck, it might even be nostalgia at this point. It was hot then, scalpers think it will be hot now.

Chris

[palitoy]

Apparently No One Wants Any DC Superhero Figures, Ever - Topless Robot