DC is catching up to Marvel

[samurainoir]

Whether this is an anomaly for the duration of their latest Flashpoint event, it looks like DC has eaten into Marvel's marketshare for two months running.

It will be really fascinating to see how this plays out next month with the DC relaunch. It is interesting to have an actual horse race for once after more than a decade since they have been this close.


http://www.bleedingcool.com/wp-conte...llar-share.jpg

(and when did IDW become the 3rd place player? I guess you can't underestimate the power of Transformers and GI Joe).

Personally, I think Marvel has the stronger quality product overall right now, but DC has been pretty unrelenting with their event driven campaigns since the Blackest Night stunt which initially chomped off Marvel's market share.

DC Continues To Regain Marketshare From Marvel, Even As Amazing Spider-Man 666 Smashes Recent Records Bleeding Cool Comic Book, Movies and TV News and Rumors

Keeping in mind that Marvel has the real advantage overall right now where it really counts to the company's overall bottom line... at the Box Office.

[MIB41]

I think it's interesting that DC has had so many problems getting these characters to film. They are far behind the progress Marvel has made in the past decade.

[samurainoir]

Marvel's success stems from the fact that they were originally diversified over a few movie studios, while DC was and is hamstrung by only having Warners as the sole studio developing their properties.

With the war-chest of Spider-man and X-Men at Sony and Fox to get them out of their bankrupcy situation. Moving from the Toy game via the Toy Biz take-over to being their own movie studio, developing Iron Man, Thor, Captain America and keeping the lion's share of profits.

I'm assuming that Sony will continue to aggressively do Spiderman and Fox will continue to develop X-Men and Fantastic Four related properties so that the rights don't revert back to Marvel (now Disney).

It might be better in the long run to have each studio view their individual property as a crown jewel in their release schedule rather than one single entity dividing their attention amongst a dozen superhero properties. Particular when it comes to the Big Three of Avengers, Spiderman and X-Men... all at different studios.

[MIB41]

Agreed. Marvel taking ownership of their films was the smartest thing they could have done. It at least allows some creative control over the process. Now they don't have much say in the Spider-man movie property, but that should be changing soon.

[clemso]

Fox could do X-Men V.S Fantastic Four

[jquest]

Fox could do X-Men V.S Fantastic Four

Or a Team-up!!

[samurainoir]

Fox could do X-Men V.S Fantastic Four

That's what I'm actually kind of afraid of. There are two properties that don't necessarily have a lot in common thematically IMHO. FF should really be grandiose SciFi with a touch of familial sitcom. X-men's been all about the politics of prejudice and persecution.

[BlackKnight]

I think it's interesting that DC has had so many problems getting these characters to film. They are far behind the progress Marvel has made in the past decade.

Why ?
How is it interesting ?
It's pretty simple.
WB Owns all DC Movies ( or will , do whatever) and are more concerned in Making Harry Potter Movies .
Marvel Origionally *****d out all properties to various Production Companies ..., therefore several studios have been involved with the Many Marvel Movies over the Years. Fox, Universal, Lionsgate, Columbia Pictures, Paramount, New Line Home Entertainment and So Forth , before now all belonging to the Power of the Mouse. It was Brilliant to say the Least .

[thunderbolt]

^^^ Now that Harry Potter is done and Nolan's Batman winding down, WB is hungry for a new sequel machine. Looks like GL won't be it, now they are saying that the sequel may not happen.

[MIB41]

Green Lantern 2 is officially on... Sorry Thunderbolt.

Green Lantern Sequel Is A Go, And Dreamworks Animation Needs A New Home

[The Toyroom]

Why ?
How is it interesting ?

Interesting to me in the fact that characters with 70+ years of name recognition like Superman, Batman and Wonder Woman have had stumbling blocks, whereas Marvel's "lesser known" characters (as far as mainstream public conciousness is concerned) like Captain America, Thor and Iron Man are doing phenomenal box office, and they're green-lighting stuff like Dr. Strange, and The Avengers looks to be blockbuster! Meanwhile DC/WB couldn't get a JLA project together it seems if their life depended on it...And actually it DOES! They better get cracking...and soon!

[clemso]

That's what I'm actually kind of afraid of. There are two properties that don't necessarily have a lot in common thematically IMHO. FF should really be grandiose SciFi with a touch of familial sitcom. X-men's been all about the politics of prejudice and persecution.

I am sure that they can think of someway to bring them together with Dr Doom pulling the strings perhaps?

http://www.youtube.com/watch?v=Et5B13AojBc

[BlackKnight]

Interesting to me in the fact that characters with 70+ years of name recognition like Superman, Batman and Wonder Woman have had stumbling blocks, whereas Marvel's "lesser known" characters (as far as mainstream public conciousness is concerned) like Captain America, Thor and Iron Man are doing phenomenal box office, and they're green-lighting stuff like Dr. Strange, and The Avengers looks to be blockbuster! Meanwhile DC/WB couldn't get a JLA project together it seems if their life depended on it...And actually it DOES! They better get cracking...and soon!

WITH each passing year ..., and to know they are the fate of my DC Movies ..., I really loathe WB more and more ....

[ShadowAvenger]

Interesting to me in the fact that characters with 70+ years of name recognition like Superman, Batman and Wonder Woman have had stumbling blocks, whereas Marvel's "lesser known" characters (as far as mainstream public conciousness is concerned) like Captain America, Thor and Iron Man are doing phenomenal box office, and they're green-lighting stuff like Dr. Strange, and The Avengers looks to be blockbuster! Meanwhile DC/WB couldn't get a JLA project together it seems if their life depended on it...And actually it DOES! They better get cracking...and soon!

Marvel has had their fair share of stumbling blocks too.

[ctc]

>characters with 70+ years of name recognition like Superman, Batman and Wonder Woman have had stumbling blocks, whereas Marvel's "lesser known" characters (as far as mainstream public conciousness is concerned) like Captain America, Thor and Iron Man are doing phenomenal box office

It's probably just cyclical, and Marvel happens to be winning for now. For a more internal explanation: DC's characters are a LOT older than Marvel's, and it's possible the paradigm they were designed under is too far removed from current ones for folks to appreciate them. The "heroes with problems" template Marvel was created under lends itself better to audience sympathy. The DC "larger than life" one is a little harder for folks to wrap their head around. To adapt a DC character to a more general audience sort of thing requires a lot more messin' around. (It could be that the tragic origin of Batman is what makes him so popular with so many folks. "Parents dead, get revenge" is a lot more relatable to than "ultimate power, use it for good only.")

....until someone does an over the top actioner that shifts folks' expectations and DC ends up on top again.

Don C.