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I understood exactly what you said. It was a hypothetical, which you qualified, but didn't expect to happen. But in saying that, you never debunked the idea. You even qualified it again with your last statement above. I understand the gist of what your trying to get at though - Can such a small group of collectors buy up enough to keep the line going? Of course not. And there are plenty, including myself, who have bought multiples. What I AM saying, is that Mattel never advertised to anyone outside of this group of people. Hence their expectations were never grounded. So either hypothetical with the multiple purchases or buying up Kyle are not remotely realistic. Heck, Kyle himself is not even a highly desired character in the Lantern universe, let alone a popular figure to buy. So even suggesting his sales could possibly hold the key to continuing this line when the likes of Batman, Superman, and the Flash did nothing is essentially a dreamfest.
Awareness was the key to making this work. We here at the Mego museum eat, sleep, and drink eight inch goodness every day, every week, of every year in our lives. The mere mention of this line in a thread started a wildfire of interest. No advertising dollars needed here. It's everyone outside this circle that needed to know. There are SCORES of people who grew up in the 70's that will never know this line ever existed. And so many with kids that would have flipped had they seen these. Paul and Joe knew that. You and me knew that. But for some strange reason Mattel didn't. Mattel apparently didn't think reintroducing a 35 year old line required an announcement for those outside our circle. Sure they unveiled them at Toyfair. But those events are for US. They ran an ad in toy COLLECTOR magazines. Once again, a magazine for US. Wasted dollars. We already knew. We were at the front of the line. H*ll, we WERE the line!
No commercials during kid programs. No ads from the exclusive retailer, TRU. Just a brief appearance of wave one in some stores and then... oblivion. Even most collectors like us had to WORK to get these figures. So this is all on Mattel my friend. There is NOTHING for us to do. We did it all already. We drove endless miles looking for this product. We called our local store managers asking to order it. And in most cases, many overpaid the standard market price because they only found it at local comic stores or through online vendors, which meant additional shipping costs as well. AND we brought these concerns to Mattel early in the line's release. Mattel did NOTHING. And now they come to us with this obscure character in the Lantern universe and suggest he is our 'best' hope. REALLY?
Sorry... We already did the work, spent our money, and showed our undying support to this line. Including buying multiple sets. We did our part. Mattel didn't do theirs. That is the story and that is how history will look upon the demise of this line.
Awareness was the key to making this work. We here at the Mego museum eat, sleep, and drink eight inch goodness every day, every week, of every year in our lives. The mere mention of this line in a thread started a wildfire of interest. No advertising dollars needed here. It's everyone outside this circle that needed to know. There are SCORES of people who grew up in the 70's that will never know this line ever existed. And so many with kids that would have flipped had they seen these. Paul and Joe knew that. You and me knew that. But for some strange reason Mattel didn't. Mattel apparently didn't think reintroducing a 35 year old line required an announcement for those outside our circle. Sure they unveiled them at Toyfair. But those events are for US. They ran an ad in toy COLLECTOR magazines. Once again, a magazine for US. Wasted dollars. We already knew. We were at the front of the line. H*ll, we WERE the line!
No commercials during kid programs. No ads from the exclusive retailer, TRU. Just a brief appearance of wave one in some stores and then... oblivion. Even most collectors like us had to WORK to get these figures. So this is all on Mattel my friend. There is NOTHING for us to do. We did it all already. We drove endless miles looking for this product. We called our local store managers asking to order it. And in most cases, many overpaid the standard market price because they only found it at local comic stores or through online vendors, which meant additional shipping costs as well. AND we brought these concerns to Mattel early in the line's release. Mattel did NOTHING. And now they come to us with this obscure character in the Lantern universe and suggest he is our 'best' hope. REALLY?
Sorry... We already did the work, spent our money, and showed our undying support to this line. Including buying multiple sets. We did our part. Mattel didn't do theirs. That is the story and that is how history will look upon the demise of this line.
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