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This is a great idea! Maybe if it's successful, you can expand it to characters of other races, Latin American, African American, or Asian American.
You wouldn't even need to tool a new body for the LA's or AA's, just new heads.
And of course, for us feminists, maybe a build your own superheroine kit.
Maybe by offering one of each of your rooted female blond head, and an extra Uhura head, as well as matching bodies; along with bodysuits, capes, boots, etc.
1. Put a picture or two or three or more of assembled superheroes in the Amazon listing, maybe with a tag line like "Over 1000 possible combinations!" Right now it just looks like a bunch of unimpressive loose parts.
2. Add some weapons, maybe? A gun or sword would be pretty awesome... of course, weapons could be sold as an expansion pack, too.
3. I'm sure you've already thought of this, but you should also do a "Make your own supervillain" kit. My tendency would be to make the superheroes costumes all primary colors and the villains secondary colors and black.
It's a neat idea, but patrons of the nerdly arts like their tie-ins and brands. "Super hero" holds no magic, whereas "Batman" has 'em losing fluids huge..... Ever think of releasing the do it yourself kits under a big, flashy "Doc Mego" brand? Maybe making "The Doc" an actual character, and marketing accordingly? (Like Ronald McDonald.) That way there's a hook to hang the line on.
Very cool idea. I think this has a lot of potential. Seems to be an idea that's time has come. Just look at the Monster High builld-a-monster kits that are now showing up.
Some snazzy artwork would help sweeten the deal, even if it's just a large sticker on the box. Just a thought!
sigpic Oh then, what's this? Big flashy lighty thing, that's what brought me here! Big flashy lighty things have got me written all over them. Not actually. But give me time. And a crayon.
I have thought for a while now that this is a great direction to go in, and could bridge the gap between the kids who outgrow their toys so young today and the adult collectors. If kits like this can keep the kids interested and you can hold on to them as consumers untill they are adults than you will have solved a problem that every toy company has been struggling with. A product like this would also sell great in the big chain craft stores like AC MOORE and Michaels, a whole new market that's largely untapped. I hope you have a lot of success with this, but it will require very carefull marketing and direction to catch on.
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