Hulk repeats curse of tanking in sophomore weekend

[toys2cool]

If you really enjoy watching Jessica Alba, rent Into the Blue...she's in a bikini practically the whole time.

http://www.somethingcools.com/poster/images/i_poster/into_the_blue.jpg

lol! I'm way ahead of you bro,I bought it the first day it came out

[Hector]

lol! I'm way ahead of you bro,I bought it the first day it came out

Great movie, I never get tired of watching it, lol.

[Brue]

Get Smart has a shelf life of a a blink.

The hulk may have dropped but is still doing well

Hulk Numbers

It is a good movie and will continue to do well. 5 yearsa later it cost the same amout to make as Ang Lee's yet it will ultimately gross much more.

The point was made that this was presented as a sequel in the sense that Lee's left us in South America and both real time and movie time it was five years later. But as far as connections go that and the principal charaters are the only cominalities.

[MIB41]

Actually if you adjust the numbers for inflation since 2003, Ang Lee's Hulk will probably end up making more than this venture (theatrically anyway). But I have no doubt many people will pick this up when it comes out on DVD and that's where the real money will be made. Like so many films, they don't find their real popularity until they hit video shelves.

[Goblin19]

I was shocked how poorly it did at my theatre this weekend. I hope it will perform fairly well for a couple more weeks, though. People genuinely seem to like it. I think Get Smart seemed to pull all the family business this weekend.

[saildog]

Can it be adjusted for number of theaters??? I live in a VERRRY small town, but we had Iron Man opening weekend. We have yet to see Hulk here and I have to think that is not unsual.

[Brue]

Film drops an incredible 69% from Friday to Friday grosses .

Incredible Hulk did not drop 69% second weekend.

It dropped 61.1% (similar to Spidey 3 which made over 300mil0

It went UP 73% from first full thursday to second Friday

Hulk dropped 69.66%

It went up 35% from first full thursday to second friday

Incredible hulk will do well in the end.

Actually if you adjust the numbers for inflation since 2003, Ang Lee's Hulk will probably end up making more than this venture (theatrically anyway). .

5 years difference is not a significant change in inflation adjusted numbers. Even adjusting for the minimal change the new film will Smash the old one. If we consider in flation we should not that Ang lee spent more to make his since they were the same dollars 137 million- and lee spent more marketing money


note all numbers I have cited are from http://www.the-numbers.com

[Earth 2 Chris]

I think word of mouth will keep this movie fairly solvent for the next few weeks. Word of mouth killed any additional or repeate business Lee's Hulk may have had. It's not going to be Iron Man big, but it will do as well as the FF movies I bet.

Chris

[MIB41]

Originally posted by Brue:
"5 years difference is not a significant change in inflation adjusted numbers. Even adjusting for the minimal change the new film will Smash the old one. If we consider inflation we should not that Ang lee spent more to make his since they were the same dollars 137 million- and lee spent more marketing money'"

Actually the average ticket price in 2003 was $6.03. The average price in 2007 was $6.88. Now we won't have a specific average for 2008 until the end of this year, but based on those figures alone, your talking a 14% increase which bumps Ang Lee's Hulk up considerably. So in order for TIH just to match the business of the 2003 Hulk it will have to do $150.5 million in ticket receipts domestically. If a comparison is made you have to place these films on equal weights and right now, unfortunately, this one is suffering at the hands of poor marketing and the bad taste left from Ang Lee's version. I have no doubt the film will be profitable, especially after DVD sales get figured in, but from the stand point of future stand alone Hulk films, I think we've seen the last of them. Unfortunately. I think the series could have gotten alot better as it went along, but the general public is clearly jaded from the first outing and is not willing to give additional efforts a chance.

[Hector]

Kung Fu Panda looks like it has more legs than Hulk at this point.

[Goblin19]

Animated movies always hold strong if they're good. Families don't rush to the theaters opening weekend like teens and fanboys do. Wall-E will be a challenge, but Kung Fu Panda will still hold steady for a while. BTW, it was a great, fun movie.

[Vortigern99]

Even if another solo Hulk outing does not happen, I'm happy that we got what IMO are two excellent Hulk movies told in different styles and approaches: a character-driven drama punctuated with eye-popping action sequences, and an action movie deepened by brief yet effective character development. And either way, Hulk is a sure thing in the Avengers movie of 2011!

[huedell]

Animated movies always hold strong if they're good. Families don't rush to the theaters opening weekend like teens and fanboys do. Wall-E will be a challenge, but Kung Fu Panda will still hold steady for a while. BTW, it was a great, fun movie.

It's not just about "rushing to theatre"---it's about numbers---
there's more "families" then there are "teens or fanboys" (obviously).

If a family movie that is good for the youngest of children is a solid hit--
it has more legs than a superhero movie with monsters and more adult issues
in it that is a solid hit.

[jwyblejr]

Still in the Top Ten this week. So it has that going for it. Took in $9 million this week.

[Hector]

Angelina Jolie's Wanted made a lot of money too...coming in second just behind WallE.