Remember the classic Coke Commercial where the kid gives Mean Joe Green a joke and he throws him his jersey?
Anyone seen the new one where it's modern and some woman gives him a bottle of Downy Unstoppable and he throws her a jersey and she throws it back and says
"no thanks!"
and he replies, "This is the last time I'm doing this."
Here is the parody link
http://www.youtube.com/watch?feature...&v=dAFvrAbogSc
It’s one of the most beloved and best-remembered Super Bowl ads of all time: Mean Joe Green and a cute kid share a moment -- and a Coke. Why mess with that lovely little piece of heart-melting marketing from 1980?
Coca-Cola already did a few years ago, with a Coke Zero ad that parodied the Green spot and starred Troy Polamalu.
Now it’s Procter & Gamble’s turn, but the marketer had to first get permission from Coke to tread onto that sacred advertising ground. Coke said yes, according to Adweek, but wouldn’t turn over any of the classic footage. P&G, for its Downey Unstopables fabric freshener, had initially wanted to use archival footage of Green and digitally insert its spokesceleb, comedian and wacky domestic goddess Amy Sedaris.
Anyone seen the new one where it's modern and some woman gives him a bottle of Downy Unstoppable and he throws her a jersey and she throws it back and says
"no thanks!"
and he replies, "This is the last time I'm doing this."
Here is the parody link
http://www.youtube.com/watch?feature...&v=dAFvrAbogSc
It’s one of the most beloved and best-remembered Super Bowl ads of all time: Mean Joe Green and a cute kid share a moment -- and a Coke. Why mess with that lovely little piece of heart-melting marketing from 1980?
Coca-Cola already did a few years ago, with a Coke Zero ad that parodied the Green spot and starred Troy Polamalu.
Now it’s Procter & Gamble’s turn, but the marketer had to first get permission from Coke to tread onto that sacred advertising ground. Coke said yes, according to Adweek, but wouldn’t turn over any of the classic footage. P&G, for its Downey Unstopables fabric freshener, had initially wanted to use archival footage of Green and digitally insert its spokesceleb, comedian and wacky domestic goddess Amy Sedaris.
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