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  #1  
Old Apr 18, '08, 2:00 PM
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Quick Mego Superfriends to the Hulk Hideaway!


A new addition to our growing department store catalog archive is this neat spread from the 1980 Sears Wishbook depicting the Heroes hiding out in the Tara ToysHulk Hideaway playset.
I love the Hulk transformation chamber in this piece so I've added a better look, you even get a cardboard Bruce Banner.
You'll also notice the Empire Toys Hulk Helicopter in the top left and the rest of the merchandise on the page is related to the Mean, Green one himself, due to his "Incredible" popularity on the small screen at the time.

Speaking of Mego Superheroes, be sure to check out Benjamin's World's Greatest Toys blog where he has been obsessing over vintage price stickers and department store catalogs, an awesome combination!

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  #2  
Old Apr 18, '08, 2:08 PM
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I bet my mom ordered me the Hulk Hideaway from that very catalog page. I had a lot of fun with that thing...

Thanks for sharing!

Chris
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  #3  
Old Apr 18, '08, 2:09 PM
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I enjoy the enormous Hulk stove that comes with this set. It's disguised as a computer, but it's clearly a state-of-the-art Amana Radar Range (also available from Sears!)
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  #4  
Old Apr 18, '08, 2:12 PM
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Quote:
Originally Posted by MegoScott View Post
I enjoy the enormous Hulk stove that comes with this set. It's disguised as a computer, but it's clearly a state-of-the-art Amana Radar Range (also available from Sears!)
Hulk have pie in oven!
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Old Apr 18, '08, 2:14 PM
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Is it a trick of the angle and lighting, or is that Robin head in the picture starting to migrate to gray?
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  #6  
Old Apr 18, '08, 2:21 PM
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I gotta get me one of these hideaway sets....preferably big enough for me to fit into with all my imaginary friends
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  #7  
Old Apr 18, '08, 2:22 PM
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Why no real Secret Identity Bruce the Hulk Banner ???

Is it because Hulk is shorter than a normal Mego body
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Old Apr 18, '08, 2:38 PM
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Mego seemed to be really dropping the ball when it came to Hulk merch, they had Empire, Remco and Tara cutting their grass with this stuff.
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  #9  
Old Apr 18, '08, 3:53 PM
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man they made some awesome toys for Hulk,those inflatable toys are bad!!
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Old Apr 18, '08, 4:49 PM
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Had I seen it before, that Hulk chair would have made my topless robot article, so many jokes....
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