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Thread: Retro Toy Fair Coverage 1974

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  1. Feb 17, '08, 7:30 AM #1
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    Retro Toy Fair Coverage 1974


    We begin our coverage showcasing some of the news and advertising Toy Fair 1974, which was held from February 17 to the 20th of that year.
    First up, the latest addition to the Colorforms Team.




    Check back for updates from 1974 all day long


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  2. Feb 17, '08, 8:10 AM #2
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    Mason Reese endorses Matchbox Fighting Furies


    Toyfair 1974: Deviled ham pitchman Mason Reese does a little moonlighting to support the new line of pirate action figures. The Matchbox Fighting Furies were one of the nicest made action figure lines of the 1970's.
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  3. Feb 17, '08, 8:50 AM #3
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    Shindana releases Rodney Allen Rippey Doll


    Toyfair 1974 :Commercial spokeskid Rodney Allen Rippey got his own doll courtesy of Shindana in 1974. Poor Mason Reese......
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  4. Feb 17, '08, 9:20 AM #4
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    Imperial Millionaires


    Toyfair 1974: You wouldn't think there was lots of money in rubber apes and alligators but I can't think of a kid who didn't have them....
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  5. Feb 17, '08, 9:36 AM #5
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    Imperial made a Batmobile?!? Look right at the paragraph break in their ad.

    I don't remember Mason Reese, but there was a Superman comic story in the 70s that featured a bratty kid star who was chubby faced and red-haired. He appeared to be based on a real child actor, and I always assumed it was Danny Bonaduce. This kid looks just like the drawings!

    Can't wait for more!!!

    Chris
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  6. Feb 17, '08, 10:14 AM #6
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    Quote Originally Posted by Earth 2 Chris View Post

    I don't remember Mason Reese, but there was a Superman comic story in the 70s that featured a bratty kid star who was chubby faced and red-haired. He appeared to be based on a real child actor, and I always assumed it was Danny Bonaduce. This kid looks just like the drawings!
    "The Kid With The Million Dollar Smile" was indeed based on Mason Reese. In fact, the character's name was Jason Fleece. Also featured in the story is Daily Planet/WGBS gossip columnist Lola Barnett, who was based on Rona Barrett.

    I remember Mason Reese and Rodney Allen Rippey being co-presenters at an awards show back then...the Grammys or the Oscars I think.
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  7. Feb 17, '08, 10:17 AM #7
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    Mason Reese and Rodney Allen Rippey today...

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  8. Feb 17, '08, 10:32 AM #8
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    Quote Originally Posted by The Toyroom View Post
    Mason Reese and Rodney Allen Rippey today...

    http://cache.viewimages.com/xc/18254...5397277B4DC33E
    Puberty liked Rodney Allen Rippey a whole bunch more.
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  9. Feb 17, '08, 10:30 AM #9
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    Evel Knievel is #1



    Toyfair 1974: Ideal's Evel Knievel was one of the hottest action figures going as this less than subtle ad from Ideal suggests, if you grew up in suburbia chances are you knew at least one kid with this thing.

    More Fun: 1975 Evel Knievel Catalog
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  10. Feb 17, '08, 11:18 AM #10
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    "The Kid With The Million Dollar Smile" was indeed based on Mason Reese. In fact, the character's name was Jason Fleece. Also featured in the story is Daily Planet/WGBS gossip columnist Lola Barnett, who was based on Rona Barrett.
    Ah! Thanks Anthony. A 20 year old mystery solved for me (I read the story in a "Best of DC" digest).

    Puberty liked Rodney Allen Rippey a whole bunch more.
    You can say that again. Poor guy.

    Chris
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