1984 Mattel Marvel Comics Secret Wars Catalog

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After toy giant Mego fell and released both the Marvel and DC superheroes licenses for the first time in over a decade. This was also the first time the action figure license was separated between companies. Kenner took the DC heroes and released Super Powers while Mattel scooped up the Marvel heroes to release the […]
The post 1984 Mattel Marvel Comics Secret Wars Catalog appeared first on PS.


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[Werewolf]

Simple but super nice looking figures. The bright colors really pop.

[Klosterheim]

Secret Wars was a really cool toy line from the start.

It was so great seeing an entire wall of their figures.

[msenger76]

The villains get no love for being peg warmers for so long, but man when you add a cape to Doom or Magneto, they look amazing.

[mego]

Oh man, I loved my Kang!

[Earth 2 Chris]

It was definitely an exciting line at the time. As a kid I felt the lenticular shields were a neat novelty...for about 2 minutes out of the package. I gave a shield to my Cap (with the closest insert to approximate the design of his actual shield) and threw the rest in a toy box. Mattel apparently went to DC with this concept, and they passed, so this is why Marvel got saddled with the gimmick. They later revived the gimmick with a wave of their Justice League animated figures.

That Tower of Doom playset was REALLY cool. And my friends and I used it for multiple lines. It made a great Cobra stronghold, and a villains HQ for the Super Powers foes as well, since the Darkseid Tower of Darkness never got made.

My favorite figure in the Secret Wars line is Iron Man. I remember picking him up at a rare trip to "the big city" at a Thornberry's Toys in the Turfland Mall, Lexington, KY. Those vivid reds and yellows just make for a great toy. And the design was spot on to the classic armor.

Chris

[msenger76]

It just today hit me that the Iron Man in Secret Wars is Rhodey. the cardback says Rhodey. but the flicker shield shows tony stark.

Who do i alert to cancel secret wars?

[monitor_ep]

action figure check list.jpg

I had most of these when they come out. One of the few (besides the Euro figures) I could never find was Daredevil. I was lucky to find Falcon (I never found him as a Mego). For Chirstmas one year my parents got me the Turbo Cycle, I am pretty sure that was the last toy I have got from them. I may even still have it packed away.

[Mr.Marion]

I'm still looking for Regular Spidey and Hobgoblin. I was lucky enough to get the European three in March.
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[monitor_ep]

Those Euro figure were better that some of the America figures. I still want Iceman to add to my collection.

[Bruce Banner]

Although there were some blatant omissions from the roster, this was a great line and I had a few of the figures back then.

[sprytel]

I only ever had classic Spidey and Captain America... but they were favorites of mine. One thing I never see discussed is the paint on these figures. They are so shiny and smooth... like they got a few extra coats of polyurethane or something... whatever it is, I just love the effect.

I agree that the shield gimmick only really worked for Cap, which I think actually discouraged me from getting more of them.

[PNGwynne]

Although there were some blatant omissions from the roster, this was a great line and I had a few of the figures back then.

According to Comics Alliance featuring prototype art: Hulk, Abomination, Annihilus, Thunderball, Mr. Fantastic, Mystique, and Dazzler were considered before cancellation.

[Earth 2 Chris]

One thing I never see discussed is the paint on these figures. They are so shiny and smooth... like they got a few extra coats of polyurethane or something... whatever it is, I just love the effect.

But yet, this line has the history of more paint rubs than just about any line I know of. Most Daredevils found out in the wild are just big red blobs with all the minimal paint apps worn completely off, or at best Matt Murdock has severe sunburn on his face. Cap's stripes on his abdomen are also usually wrecked. They do look nice when shiny and new, but Mattel must have not done any paint endurance testing on this line.

Chris

[toyhunter1970]

Secret Wars a amust in 1984 for me although I was getting old and leaving toys I did buy Iron Man Dr Doom and Wolverine black claws love the comic