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Thread: New Justice League animated figures exclusive to DC streaming service.

  1. #11
    Join Date
    Jan 20, 2011
    Boston, MA
    I wouldn't be suprised if we start seeing these figures go up on amazon or ebay in the near future, people aren't stupid, they know that some folks want these but don't want to subscribe, as long as DC streaming service gets there
    percentage cut.

  2. #12
    Join Date
    Feb 10, 2009
    Quote Originally Posted by MRP View Post
    the point isn't to sell a lot of these action figures, the point is to get as many people subscribing to the streaming service as possible, thus offering exclusive content as incentive. They know what their market is for toys, what they need to do is create a market for their streaming service offering DC toys, comics and shows to cast as wide a net as possible. The uncertainty here is how many people will sign up for the service and they are investing a lot in this venture, so it needs to produce revenue, not the extra toy sales they would get selling these figures to a wider audience.

    Its to see if they can streamline ancillary revenues instead of using a third party, (Amazon, Ent Eart etc...). IOW, create a QVC arm of DC product. They're not expecting a subscriber bump for it. They want it publicized to brand differentiate from other sub streaming services. Exclusive merch is something WWE has considered doing, and WWE Network is the model they're following. WWE will eventually merge the Network with a larger service whereas DC already has the ATT pipeline. The irony is after the CBS-Paramount wars are over, ATT could buy out CW and turn it back into the WB Network and give it a massive push.

  3. #13
    Join Date
    Oct 1, 2009
    Jefferson, Ohio
    Ah...exclusives. The bane of toy collecting. I'm so glad they practically never do this with model kits.

  4. #14
    Join Date
    Jun 15, 2009
    Warsaw, London
    Well I would love these, I dont collect modern, but went ape on the batman line, and collected the whole lot in a year. So is anyone subscribing and not buying

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