Diener Industries 1975 Catalog

[RSS]

Seeing as it's back to school time, no catalog makes more sense than Diener, who specialized in rubber figurines, erasers and pencil toppers. Essentially the inexpensive toys disguised as School supplies you could sneak into school. Looking at this thing brought a flood of memories to me, as it's an inventory of stuff I forgot I had.

Diener was no stranger to licensing either, they offered Saturday morning favourites such as the Flintstones, New Zoo Revue, Looney Toons, Micky mouse, Yogi Bear, Matchbox Cars and more. The 1975 Diener Catalog is a total back to school flashback.

Check out the 1975 Diener Catalog

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[starsky]

love these guys! they were always the toys my mom would have no problem buying for me cuz they were so inexpensive!

[Timothy2251]

Geez, I haven't laid eyes on the Diener Flintstones in DECADES. I used to have a bunch of the aliens, robots, and space ships they put out - many of which I picked up at the school store when I was but a wee lad.

[Earth 2 Chris]

I bought an endless stream of those Looney Tunes erasers from Eastside Pharmacy up the street from me. I used them as action figures and played out cartoons. I never had those Flintstones, but sometimes in the mid to late 80s, Pebbles cereal packed very similar eraser figures of Fred, Barney and Dino in their boxes.

Thanks for the flashback!

Chris

[Wee67]

Next to Mead supplies, these are some of my favorite kid memories. They were cheap enough that I could periodically pick them up at the school store (do they sell iPads at school stores now? Do they still have school stores?). It took me forever to finally be able to track some of these down today. It was, of course, thanks to some people here who told me the name of the company. You can see my burgeoning collection on the middle shelf of the bookcase on the left.

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[mazinz]

I remember finding the dinosaurs at a school supply shop. I loved those little erasers (which were used for anything but)

[MIB41]

One of my prized collections from childhood are Diener figures. Love them! I especially like the Christmas characters. But my very favorite are the Kong '76 ones. Very, very hard to find too because people tend not to know what they are. They made him in four poses. I've managed to nail down two of them to date.

[Godzilla]

Ah man, I loved rubber figures and pencil erasers as a kid. I remember happy meals at McDonalds having them for a while. Tom those Kongs are the best too. I think I had one as a kid, but it's long gone now.